by Beth Shepard    Beth's profile on LinkedIn  

Lifestyle Medicine Q&A With Brad Biskup

Brad Biskup, PA-C, a lipid specialist and ACSM Certified Exercise Physiologist®, runs the Lifestyle Medicine Clinic at UConn Health in Farmington, Connecticut. He worked in osteoporosis and exercise research as well as cardiac rehab before becoming a physician assistant in cardiology. Brad is active nationally as Physician Assistant Working Group co-chair through the American College of Lifestyle Medicine.

by Dean Witherspoon   Dean's profile on LinkedIn  

“Employees Loved It” and Other Signs You May Be Doing the Wrong Thing

At HES, whenever we hear something like the employees loved… we hold our breath, because it’s often followed by the latest flavor-of-the-month wellness activity. While we’re big believers in delighting employees with whatever wellness benefit you’re promoting, if it’s not tied to an overall objective or the program’s mission, it’s probably neutral at best and harmful to health enhancement efforts at worst.

by Dean Witherspoon   Dean's profile on LinkedIn  

Choosing Your Next Wellness Vendor Partner

At HES, we’re big believers in checklists for important decisions. Here’s one for you to adapt as you evaluate future or current partners:

  • Focus. The product or service you’re purchasing must be a core competency of the vendor, not some add-on to what they really do for a living. If it’s not their strength, it won’t be yours either.
  • Value. This criterion is the product of quality and cost. It’s not about being the least expensive — which often means the least effective. But the opposite isn’t necessarily true either; greatest cost doesn’t equal greatest impact. Value is assessed by talking to real customers and comparing their results to the vendor’s sales pitch. If they don’t align, keep looking.